(734) 478-1649

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VALIENT

Insightful Market Research & Strategic Consulting

 

ABOUT US

Committed to Excellence

Trusted Advisor & Partner

 

Valient  is an internationally acclaimed market research, corporate strategy and management consulting firm to the world’s top businesses & institutions. As a trusted advisor, we serve clients at every level within their organization as a hands-on strategy implementation and insights partner. For each client engagement, our team focuses on delivering practical and sustainable solutions that enable financial growth, operational excellence and enduring results.

 

Transforming Insights Into Action

 

Leveraging our growing portfolio of digital tools & advanced analytics, we capture, organize and extract insights from data. Our advanced analytics experts build and maintain advanced models that generate actionable insights and empower improved decision making. Uniquely equipped with enriched insights, this proprietary approach helps our clients make lasting performance improvements and realize their most important goals.

 

Best Practices & Benchmarking

 

We leverage a practical, data-driven approach to explore global markets, emerging trends, industry-specific best practices and sector dynamics. Our proprietary suite of advanced research methodologies provide deep insight into global and local markets, products, brands and competitive landscapes to accurate benchmark our client’s current corporate metrics against Best-in-Class industry key performance indicators (KPI).

 

Thought Leaders & Futurists

 

Frequently cited by prestigious business media sources including The Wall Street Journal, CNBC, The New York Times & Reuters, Valient is recognized as a thought leader in corporate reputation, customer satisfaction, product & concept development and brand equity. Our futurist ideation, technological migration and innovation insights have powered the successful launch of disruptive products and services that have transformed industries worldwide.

 

Differentiated Thinking

 

Leveraging our unparalleled research acumen, Valient’s differentiated thinking is truly the key factor that sets us apart from our competition. It starts with our highly-skilled research artisans crafting innovative advanced methodological-based solutions to solve challenging business issues and continues with our expert consultants deploying market disrupting strategies in concert with our client partners.

 

Impactful, Measurable Results

 

The results of our work speak for themselves – award-winning client sales, marketing & advertising campaigns, groundbreaking product launches, explosive growth and enduring profitability. Valient’s efforts have already made a impact with over one thousand valued clients in over one hundred countries and thirty-two industries around the globe. Join the growing numbers of organizations that have enabled actionable insights through innovative research and intelligent corporate planning.

 

SERVICES

Discover Our Expertise

CONSUMER & SHOPPER INSIGHTS

Deep consumer insight is crucial to successful strategy development and execution. Understanding what matters to consumers and drives their behavior is essential for leveraging countless sources of advantage—from creating growth opportunities, developing new products, evaluating acquisition targets and developing outsourcing strategies. Quite simply, consumer insight helps companies answer some of today’s most important questions:

  • What are the most attractive segments for my organization?

  • Which market segments are sizable, economically attractive, and defensible?

  • What are the consumer’s needs and how can we best serve them?

  • How are we and our competitors perceived by our customers, and by our potential customers?

  • What are the purchase and decision behaviors and patterns of consumers & shoppers?

  • Where are the biggest profit pools in our addressable market today?

  • What are the key levers and triggers to acquire and retain customers?

  • Where can we grow?

  • Can we profitably extend our brand(s) into new products, categories, and segments?

Through our unique Consumer Insights practice, Valient applies a unique, integrated approach that brings clients the full value of deeper customer understanding. We strive to uncover insight that translates into actionable strategies that drive measurable economic impact. Our customized consumer research is grounded in deep knowledge of business context and tightly integrated into strategic decision-making.

We push for deep insights and tie our findings directly to economic impact measures and their value to an organization. We also partner with companies to expand their existing capabilities, utilize their internal expertise, and leverage their category knowledge to further consumer & shopper insights.

Beyond this, we also have proprietary tools that we have developed over the years—qualitative and quantitative techniques that give deep insight and that are custom-applied to each client opportunity. We bring with us to each case a history of actionable insights drawing on our extensive research knowledgebase. By systematically integrating our consumer insight research into our work, we enable our clients to create real-world impact.

CORPORATE STRATEGY & MANAGEMENT CONSULTING

With years of experience, our staff has the capabilities and expertise to take your business to the next level. At Valient Market Research, we combine our insights and skills to transform your processes and strategies, and in turn, your company. We’re proud to help shape and improve how our clients structure and manage their business.

BRANDING & POSITIONING ANALYSIS

Looking to develop your business but not sure where to turn? Need help planning or executing your next project? Let us guide you. Any organization can move forward with small incremental changes, but building for the future in today’s rapidly evolving environment means taking bold chances and making insightful decisions.

STRATEGIC PLANNING SESSION

We examine what organizations are doing to stay relevant and competitive in this fast-paced world, and which ones are doing it best. We then strategize using smart tools and global resources in order to understand the implications of every choice our clients can make. Get in touch to learn more about how this service can help you.

BRANDING & POSITIONING ANALYSIS

With years of experience, our staff has the capabilities and expertise to take your business to the next level. At Valient Market Research, we combine our insights and skills to transform your processes and strategies, and in turn, your company. We’re proud to help shape and improve how our clients structure and manage their business.

 
 

CONTACT US

(734) 478-1649

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